Historical Data Analysis
We examine your historical demand patterns to establish baseline performance and identify seasonal trends and anomalies.
Demand Intelligence
Forecast with Confidence
Move beyond basic forecasting with AI-powered demand intelligence that factors in over 4000 external factors. Our solution delivers granular demand forecasts, identifies external factors impacting your business, and helps you anticipate market changes with unprecedented accuracy.
Why Traditional Forecasting Falls Short
Industrial distributors often struggle with forecast accuracy due to fundamental limitations in conventional approaches:
Limited External Factor Analysis
Traditional forecasting ignores crucial external influences like economic factors, unemployment, CPI, weather, and sociodemographic changes
Insufficient Granularity
Broad forecasts miss critical variations at the product, customer, and regional levels
Poor Visibility into Volatility
Standard methods fail to quantify potential fluctuations in demand
Reactive Planning
Without understanding causal factors, businesses remain trapped in reactive cycles
Siloed Forecasting
Disconnected departmental forecasts create conflicting priorities and inefficient resource allocation
For distributors, these limitations directly impact inventory levels, customer fill rates, and financial performance. Deda’s Demand Intelligence solution addresses these challenges head-on. Find out more here.
Our Demand Intelligence Solution
Our service delivers up to four quarters of forward-looking demand forecast at a product level, using historical demand combined with external factors that impact your business:
We analyze the influence of over 4000 key external factors, narrowing down to the top factors that impact your demand. We continuously monitor these factors for changes and impacts to your business. These include weather patterns, macroeconomic indicators, sociodemographic trends, other B2B indicators, and customer-specific information that would impact demand.
We deliver detailed demand forecasts by product, customer, and market, providing the specificity you need for effective inventory management and business planning across your organization.
We measure and quantify potential fluctuations in demand over the forecast timeframe, giving you crucial visibility into risks and opportunities that might affect your business.
We identify which external factors have the greatest impact on your demand, providing valuable insights that help you anticipate and prepare for market changes.
We continuously track external factors and update forecasts as conditions change, ensuring your business always has the most current and accurate demand predictions.
5-25% Improvement in Forecast Accuracy
Make better business decisions with more reliable predictions, reducing both stockouts and excess inventory while improving customer satisfaction.
Know exactly what's driving demand changes so you can anticipate shifts before they impact your business and adjust strategies accordingly.
Minimize the impact of unpredictable events by incorporating external factors into your forecasting process, creating more resilient supply chain operations.
Align inventory, staffing, and logistics with accurate forecasts, ensuring all departments are working from the same reliable demand predictions.
How It Works
Our comprehensive demand intelligence process provides exceptional forecast accuracy through:
External Factor Correlation
We test over 4,000 potential external and internal factors to determine which ones significantly influence your demand patterns.
Model Development & Testing
We create customized forecasting models using advanced machine learning techniques and validate them against historical performance
Forward-Looking Forecast Creation
We generate detailed forecasts at the product, customer, and regional levels, providing both expected values and potential volatility ranges.
Continuous Monitoring & Adjustment
We continuously track influential factors and update forecasts as conditions change, ensuring ongoing accuracy.
Success Story
Outdoor Living Products Manufacturer
A US-based manufacturer of outdoor living products, including decking, trim, and pergolas faced challenges in accurately forecasting demand for their environmentally sustainable, low-maintenance products.
Deda’s demand intelligence gave us unprecedented visibility into the factors driving our business. We’ve been able to make more informed production and distribution decisions, significantly improving our operational efficiency.
VP of Supply Chain
Outdoor Living Products Manufacturer
Challenge
The company manufactures products for wholesalers and distributors that sell to final customers, leading to difficulty in accurately forecasting demand and gaining insight into external factors impacting sell-through. Traditional methods struggled to predict end-consumer demand effectively.
Our Approach
Our Expert Services teams worked with the customer utilizing our forecasting services. They tested over 4,000 external and internal factors and found that 271 factors had a significant impact on the forecast.
Results
- Identified 70-95% of influential factors for products sold based on region and product combinations
- Enabled precise product category allocation per region
- Significantly improved forecast accuracy across key product lines
- Reduced inventory costs while maintaining excellent product availability
Contact Us
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